Sprague Avenue is Spokane Valley’s primary retail area. The corridor serves as a regional destination for “medium box” retail and auto sales. However, it does not provide the City with the definable downtown district wished for by local residents. The community has a vision to create a new Downtown City Center along Sprague Avenue and to improve the image of the corridor. To this end, FTB is leading an effort to draft a Sub Area Plan to help guide future development along the corridor and instigate the new City Center.